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The Madrid Region will be the FITUR 2021 Tourist Destination Partner at this special edition, the 41st.

FITUR 2021 'Strategic edition for tourism recovery' will feature a new digital tool aimed at expanding opportunities for networking and sharing information among professionals within the value chain of the international tourism industry.

FITUR 2021, in its special Tourism is back edition, will be held from the May 19 - 23, at Feria de Madrid and with in-person format, with the challenge of being a turning-point and to contribute to the recovery of the tourism industry.

Over 20 tourism companies will participate at the Costa Rica stand in the upcoming edition of FITUR, as confirmed by the Costa Rican minister of rourism, Gustavo Segura Sancho.

As the second most important economic engine of Madrid, IFEMA is renowned for its capacity to boost employment and wealth. It is getting ready to start working at full capacity after a year of forced inactivity apart from some virtual events, and some hybrid meetings, such as the MBFWMadrid fashion show. That is according to José Vicente de los Mozos, president of the Executive Committee of IFEMA and Eduardo López-Puertas, the managing director of IFEMA, during a recent presentation.

IFEMA is working on a very special edition of the International Tourism Fair, FITUR 2021, with the challenge to set a turning point and contribute to the recovery of the tourism industry. An edition that is adapting to the current context and to the needs of companies, countries and destinations that, with their support and participation, support FITUR as a platform for reviving the tourism industry. 

FITUR 2021, a leading event for the tourism industry organised by IFEMA, which exceptionally this year will be held from May 19-23 at Feria de Madrid. Its FITUR MICE section is the leading event for professionals in the fields of tourism for meetings, incentives, conferences and events.   

IFEMA has been awarded as the World’s Leading Convention Centre and MICE Destination in the first edition of the World Travel Awards, the global initiative that recognises excellence in the travel, tourism and hospitality sectors. 

 Also, Spain’s capital city has once again been recognised as the best meeting tourism destination in Europe, by winning the category Europe’s Leading Meetings & Conference Destination at the World Travel Awards 2020.

 Looking forward to the event and focusing on specialisation, business and professionalisation, FITUR 2021 is preparing the content for the next edition, including an agenda of B2B meetings to bring together supply and demand specialised in this segment so vital for relaunching the global tourism industry.

 The FITUR MICE section, which as in previous years we are organising in collaboration of MITM Events, a company specialising in organizing B2B events for the MICE sector, and with the support of IFEMA’s worldwide office network. It will have its own space during the two days prior to FITUR 2021, on May 17-18 for holding meetings in trade-only setting designed for making contacts and generating business in an efficient way.

 For some years now, IFEMA has been promoting its MICE activity, by organising of events and trade fairs and hosting large international events and congresses with thousands of attendees. Specifically, in 2019, it hosted 749 conventions and professional events, in addition to 18 large congresses with exhibitions; 25 percent and 125 percent more, respectively, than the previous year.

 

The next edition of the International Tourism Fair, FITUR 2021, will be held from the May 19-23, as agreed by IFEMA and the FITUR organising committee.

The International Tourism Trade Fair FITUR 2020, celebrating its 40th anniversary this year, closed its doors with an excellent set of results.