Under this agreement, El Ajouz Travel will continue to access Sabre’s portfolio of innovative technology, including its industry-leading Sabre Red 360 platform. Furthermore, El Ajouz Travel will deploy Sabre’s Automation Hub- a series of automated processes to minimize human error, increase efficiency, and amplify customer satisfaction.
‘With its industry-leading shopping and merchandising technology, coupled with the expertise of its dedicated team, we are confident that Sabre is the right partner during this pivotal time,” said Hasan El Ajouz, chairman, El Ajouz Travel. “We are working with them to deploy latest intelligent and innovative solutions to support our long-term goals, differentiate our travel offerings, improve operational efficiencies and boost revenue.”
EL Ajouz Travel has showed resilience and steady growth and been recovering on higher rates than the Lebanese market. Its ambitious plans include continue providing exceptional travel services in Lebanon and expand its reach to regional markets.
“We are thrilled to continue working with EL Ajouz Travel to achieve their growth goals as the industry continues to recover,” said Abdul-Razzaq Iyer, vice president, Sabre Travel Network Middle East. “We are committed to partnering with them and our agency community in creative ways to deliver smart and intelligent technology that meet their customers’ needs and address the challenges of today’s environment.”