The appointment signals Hotelbeds’ intention to take its already successful retail business to the next level, building on the developments it has made over the past two years in terms of becoming more digitally focused, more customized and more local, providing highly tailored products and services to its network of more than 60,000 travel trade buyers.

French national Sava joins the bedbank from one of the payment industry leaders, Worldline Global, and brings with him extensive experience in the technology and services industries.

Sava commented, “I feel grateful and very excited by this new challenge. After more than two years of the pandemic, the travel industry is at a tipping point and there´s no better way to be part of this new world of travel than by joining one of its leading players. With a portfolio of more than 300,000 hotels, a fantastic ancillary offering and with the passion of the Hotelbeds and Bedsonline teams on the ground, I am looking forward to moving strongly in this segment at a time when the pent-up demand for travel is so evident to see.”