Attractions include everything from the brand new ‘Discovery Dock’ with high-tech VR technology to the ‘Big Break Hamburg’ featuring an escape room and time travel mystery games.

Hamburg also boasts an abundance of nature and green areas and has enjoyed growing popularity among GCC travellers. The Hanseatic city ranks as one of the most frequented German destinations by GCC tourists with 82,520 overnight stays from Gulf nationals in 2018.

While it is an attractive tourism destination, it is also a dynamic start-up hub with dynamic accelerator programmes and business incubators, which have created a hotbed for the latest new high-tech digital experiences Hamburg has added to its tourism portfolio.