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Nadege Noblet-Segers Nadege Noblet-Segers

Nadege Noblet-Segers, Exhibition Manager, Arabian Travel Market

Online is rapidly replacing offline interaction. “There has been a huge surge in confidence in the security of online transactions in the Middle East in the last 12 months and, as more and more people across the region

start to rely on their mobile devices as a speedy, secure and reliable way to get things done, this can only increase.

From everyday transactions such as bill paying to bigger and more emotionally driven purchases such as hotel stays and holidays, online is rapidly replacing offline interaction.”