More than 100 travel consultants participated in the sessions, which focused on how the Gulf’s travel industry can collaborate to better define and deliver offers to travel agents, corporates, and individual travellers.

A number of success cases were also presented during the sessions, including SpiceJet’s memorandum of understanding with Gulf Air and codeshare agreement with Emirates.

The sessions follow an agreement signed between SpiceJet and Amadeus earlier this year for a new distribution agreement that gives Amadeus’ global network of travel sellers access to unique content from the airline, including a range of fares and prices, through the Amadeus Travel Platform. The agreement marks the first time that SpiceJet is working with a distribution partner.

The Middle East travel industry currently has a growing online penetration rate with around 33 percent of bookings being made online in 2018.

An Amadeus report earlier this year revealed that the region is especially receptive to growth in the online travel sector with an increase of 14 percent expected year-on-year, which will make the MENA region the second-fastest growing online travel market in the world.