COVID-19 has accelerated the need for companies within the travel and tourism industry to rapidly invest in digital strategies including the global online travel market which is expected to grow at a compound annual growth rate (CAGR) of eight percent to reach USD765,3 billion between 2022 and 2025, according to GlobalData.

Total tourism and leisure industry deals for February worth USD10,41 billion were announced globally, according to GlobalData’s deals database.