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Germany’s ‘Feel Good’ campaign Germany’s ‘Feel Good’ campaign

Germany to Attract GCC Travellers Through its ‘Feel Good’ Campaign

Germany, the diverse travel destination, has launched its Autumn-Winter campaign, encouraging travellers to visit, explore, and experience its sustainable and diverse culture. From unspoilt landscapes to authentic cuisine, urban attractions to historical locales, Germany is the ultimate European destination to travel sustainably.

The ‘Feel Good’ campaign encompasses a plethora of guiding tips highlighting the country’s eco initiatives providing conscious travellers with adequate tools and information on reducing their carbon footprint while touring different regions.

With the German Environment Agency having set the goal to reduce greenhouse gas emissions by 65 percent by 2030, and complete neutrality by 2045, the German National Tourism Board is consistently supporting this goal through various ongoing initiatives with one of them being the ‘Feel Good’ Campaign.

Under the initiative, states and towns are highlighting their innovative transport solutions, pioneering examples of green architecture, and sprawling parks – all of which ensure an exciting city break that can be enjoyed eco-responsibly.

“Modern travellers have become increasingly environmentally conscious and plan their trips to be sustainable,” said Yamina Sofo, director of sales and marketing, German National Tourist Office (GNTO), the regional office of GNTB. “We have observed this behaviour of responsible travel, especially in the GCC travellers who seek eco-friendly and sustainable ‘things to do. Germany’s ‘Feel Good’ campaign offers the right advice and tips to enjoy sustainability on the move in the country. Not only can travellers reduce their ecological footprint, but they can also calculate their carbon emissions through our CO2 calculator, ensuring their trip is climate neutral and as sustainable as possible.”