Meanwhile, 12.8 percent of users opt for three-star hotels, 10.6 percent choose non-starred accommodations such as apartments, guesthouses, or hostels, and only 1.7 percent book two-star hotels. This trend highlights the growing demand for tailored, premium travel experiences as travellers ring in this year to Dubai.
While Dubai leads the rankings, other sought-after destinations include London, Paris, Tokyo, and Barcelona, reflecting a diverse range of traveller preferences across continents.
Solartrip data also revealed that solo and couple travellers drive the majority of bookings in Dubai, with 90.1 percent of hotel reservations made by adults traveling without children. Solo travellers account for 46.9 percent, while couples make up 41.6 percent of bookings, reflecting a strong demand for independent and couple-focused travel.
In terms of dining preferences, most travellers lean toward flexibility, with 69.7 percent opting for accommodations without meal plans, 22.7 percent choosing breakfast, and just 7.6 percent selecting half-board options. Regarding the length of stay, Solartrip customers tend to prefer shorter trips, with 43.1 percent booking for one night, 37.1 percent for 2-3 days, and 15.8 percent for 4-7 days. Longer stays of over two weeks are less common, accounting for only 1.7 percent of bookings.
To meet the evolving preferences of travellers, Solartrip has invested in innovative technologies and customer-focused solutions, including advanced algorithms and AI-based recommendations for personalized travel suggestions. Flexible booking options, along with loyalty programmes offering exclusive benefits further enhance the customer experience.
Additionally, Solartrip offers the convenience of payments in 300 cryptocurrencies, catering to a broad range of preferences. As a key market, Dubai continues to be central to Solartrip’s expansion, with the platform remaining dedicated to providing seamless, data-driven travel solutions that cater to the changing demands of global travellers.