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IN PREPARATION FOR THE 2022 FIFA WORLD CUP, QATAR IS PULLING OUT ALL THE STOPS TO ENSURE THE EVENT IS NOT JUST A SUCCESS, BUT THAT IT IS PLACED FIRMLY ON THE INTERNATIONAL TOURISM MAP FOR YEARS TO COME.

Karim Zaki, general manager, Novotel, ibis and Adagio Fujairah, specifically pointed towards youngsters and students looking for basic comforts and facilities as the biggest market at the hotels as well as for the overall budget segment.